PAJUMAE

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The Pajumäe has received the title of the Organic Farm of the Year for long-time sustainable management in 2010 and the prize for promoting a green economy in 2012. As environmentally-friendly farming is a constantly developing field, the farming family keeps its eye on scientific literature in order to put new sustainable agricultural practices into use. The Pajumäe dairy plant was recognized as organic in 2005. All their products are organic and much known and loved by Estonians. Cur- rently there are about 60 different dairy products produced at the dairy plant, including different tastes of yoghurt and curd cheese creams, butter, cream, cheese, ghee. They were also the first ones to sell raw milk at food stores in Estonia. Their organic kefir (a drink) received the Grand Prix at the competition “Best Farm Food 2016”. Although the products of the Pajumäe farm are well known among Estonians, it is a never-ending task to stay known and to find modern solutions. Viljar has done a great job here. The farm now has a new logo and the products have newly designed labels. The home page has been updated and activities of the farm are made visi- ble on Facebook. Important cornerstone for the farm was opening the new milk plant in 2018 to bring the quality of the products to the next level. It is quite sure that there will be more interesting news to come. And who knows, maybe one day the roses that gave the farm a start, will find their way to dairy products? As in rose petal jam, for instance.