Casablanca ,At the beginning of the 2000s in Morocco, we are witnessing a growing phenomenon of implantations of European restoration and the relationship with the customer. These brands have become standard and inflexible manufacturing charters, they do not adapt to all of the taste of Morocco and many of them disappear very quickly. The LAABI group has come up with the idea of creating a Moroccan concept that meets the most demanding standards of design, quality and hygiene, just like international brands. The LA GRILLARDIERE brand, created in 2000 in Casablanca (district) with a capacity of 120 seats, is an innovation in the Moroccan fast food sector. Its concept, based on the grill-butcher restaurant revolutionized the idea of cooking on the grill until now. Whether in the design of card recipes, design or staff training, the GRILLARDIERE group has used its experience in the sector to try to avoid certain pitfalls and respond appropriately to the expectations of the industry. market. To meet the needs of a growing customer, the need to expand becomes obvious.
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