King Cup, a market leader in the production of Ginseng Coffee, is an innovative business that from the outset places the consumer at the center of attention, seeking and guaranteeing excellence at every stage of the production process. Our mission is to make a series of Ginseng articles with a unique and original taste accessible to everyone, in Italy and around the world, placing consumer health at the forefront. We offer a series of products on the market characterized by the authentic taste of our Ginseng, all processed in a protective atmosphere to guarantee all the fragrance of the original root. Our Soluble Ginseng Coffee and our Ginseng Coffee Capsules are able to satisfy any need, for products that are easy to prepare and ready in an instant: a sip of well-being for every occasion. The sensitivity to the needs of all our customers has led us to exclude elements such as gluten, lactose, hydrogenated fats and trans fat from our Ginseng Coffee: an innovative choice that puts King Cup among the excellence in the food sector. All this in the name of a fundamental value for King Cup: trust, a quality that has distinguished us since King Cup thinks of the future, King Cup thinks of you.